iSHINE - A Certification Program in Exceptional Customer Service

Tools & Techniques to Strengthen Client Loyalty & Brand Equity through Service Excellence

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One of the most regrettable decisions is to pursue sales at the expense of service.

It is to want to sell without a strategy to ensure your clients are satisfied afterwards.

As we teach in our Customer Service Certification program, without service excellence, the engine of your business lacks oil of sustenance.

Simply put, bad customer service gradually runs your organization out of business.

If finances fail you in business, you may survive, depending on your creditworthiness.

But if you lose your customers because of bad service, you will never get them back.

In the words of Maya Angelou, the great American poet:

“I have learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

In over two decades, I have been crafting strategies for organizations and have helped to facilitate the execution of over one billion US dollars worth of projects and programs.

I have coached CEOs, professional athletes, professors, pastors and professionals in a diversity of industries and consulted for conglomerates as well as small and medium enterprises.

In all these, I have learned that the greatest strategy in business is nothing other than exceptional customer service. It is to show your clients that you care more than sales.

If you can develop a process and workforce that are committed to respecting and honouring your clients, you will be in business forever.

We developed our Customer Service Certification program because of the deplorable state of customer service experience in many organizations around the world.

I have arrived at reputable hotels after long flights across the Atlantic only to be stood up at the counter as the receptionists chatted with each other about unprofessional matters.

When they finally decided to pay me any attention, they kept chatting away at the same time.

Would you like to enhance the customer service experience and empower your staff with the mindset, skill set and tool set required to amaze your clients?

Would you and your staff like to gain more understanding about the concept of customer service experience to the extent of being able to explain it to high school students?

Would you or your employees like to learn how to leverage seven benefits of exceptional customer service to increase its impact on the bottom-line of your business?

If you indicated YES in these questions, this program is for your organization.

In our Customer Service Certification program, I indicated that customer service is not a program or a group of people; neither is it a function or department.

It is corporate culture and organizational behavior that should be a priority for executives and employees that desire exponential growth. It is the lifeline of your business.

If you wish to dominate the marketplace and become the Apple or Coca Cola of your industry, your most critical success factors are not the location of your business, size of your organization or prices of your products and services.

It is the customer service experience you provide to your clients.

Customer service is not a function but an experience, not a department, but a competitive advantage. It is the most effective strategy to retain your clients, strengthen their loyalty and sustain your profits.

You and your customer service representatives will learn the following:

  • Mindset – A positive and open thought process, passionate for service and determined for positive results; empathetic and non-judgmental, determined, dedicated and devoted
  • Skill Set – The abilities required to perform the role exceptionally, like data analysis, investigation, accounting, computing, responsiveness, psychology & communications
  • Tool Set – The tools needed to complete the task exceptionally, like a computer, calculator, software to monitor investigations and a two-way radio communication

In an organization that values its clients, an employee takes a client’s inquiry personal.

Instead of dumping it in the queue, he or she would gladly go the extra mile to work with another department to resolve the matter promptly and entirely to the client’s utter amazement – beyond satisfaction.

When a client walks into that business, the customer service representative attentively heads towards the client, politely introduces him or herself and then enthusiastically asks the client how he or she may help.

Even if the clients make no purchase, the attentive employee expresses a heartfelt appreciation to the client for stopping by, walks the client to the door with a smile and offer a goodbye that would leave a lasting impression of friendliness and hospitality.

With that experience, the client is bound to return.

As you will learn in our Customer Service Certification program, it is the satisfaction of your clients with their service experience that completes your sale transaction.

Until then, consider their fee as a loan.



“Alex is a change agent who touches each person with whom he interacts with his powerful and practical transformation and motivational message and training techniques. Thousands of successful business leaders in Jamaica while attending the Jamaica Stock Exchange’s premier conference on investment and the capital markets have reacted positively to his life-changing leadership sessions and in-house training, which have enhanced corporate productivity and growth. We have certainly benefited, and we thank Alex and the Alex Ihama School of Greatness. The JSE made a Great Choice, and so can you.”


"I was struck by his presence, enthusiasm and the electricity he brought to the room. He walks and manages a fine line of being inspirational, provocative, humourous, passionate and purely entertaining. His experiences and wisdom are evident in his remarks. He compliments you and challenges you in the same sentence. He takes you on a journey of emotions which invokes laughter, deep thinking, reflection, and pride, and leaves you wanting more.”


“I had the pleasure of working with Alex for our annual NBC convention, and have seen firsthand his commitment to excellence and professionalism in all that he does. Alex gives all that he has - he is full of life, he bursts with enthusiasm, he is passionate and truly engaging. You cannot come into his presence without being touched, moved to action or to change”.


“When you talk about leading by example and leadership in action, I watched and listened to Alex – you saw that he is really into developing people. Plus, I love how he doesn’t sugar coat his messages and shakes your thinking. I still can't explain to my colleagues what it was and how it was because it was just such a fresh, impactful experience. It doesn’t fit into a box – you know you were supposed to be at a “formal” event at the Pegasus Hotel, but it felt like we were all having one big veranda conversation. It came at the right time in my life.”


“Alex Ihama is powerful and provides a huge WOW factor in everything he does! Unlike traditional ones, his training programs provide a new learning experience that stretches you in ways you didn’t know you could grow. He ensures that what you learn becomes an extended part of who you are after the program.”


“You always know when you spot a good thing. In Alex’s case, I spotted a great thing. I also admire his desire and dedication to helping people uncover and achieve their own greatness. He is an incredibly motivating speaker who delivers solid and actionable advice. I have no doubt that Alex would be an awesome addition to any event, organization or project.”


“Alex Ihama's speech to the audience could not have been a more poignant reminder that success is a journey, not a destination. I felt uplifted by Alex's plea that we must keep moving forward, and we must reach greater heights. Few speakers are imbued with an ability to discharge a seemingly weighty message in earnest while, at the same time, delivering levity and laughter with precision.


If you wish to engage Alex Ihama as a speaker for your corporate event or executive coach for your leadership team, or perhaps, develop a corporate strategy that is bound to reduce your cost by at least 25% while increasing revenue by over 25%, email to [email protected]

Your Instructor

Alex Ihama
Alex Ihama

Many people consider Alex Ihama as one of the most dynamic and engaging speakers in the world today.

He is regularly sought after by executives, pastors and politicians whose desire goes beyond the transformation of their people and organizations to that of their nations.

An executive coach, professional speaker, bestselling author and global strategist who has enabled many organizations to save and make millions of dollars, he has taken his revolutionary messages on leadership, business, religion, politics and national transformation agenda across many continents.

He regularly speaks at highly-profiled conferences around the world with other renowned global speakers, captains of industries and even heads of states – from Canada to Cuba, the UK to the USA, Germany to Malawi, Switzerland to South Africa, Belgium to the Bahamas, Nigeria to the Netherlands, and nations like the Dominican Republic, Malawi, Kenya, Ghana, France and Jamaica.

He is a master coach to over 100 other coaches worldwide and effective in renewing the minds of professional athletes like Olympians, media personalities, corporate executives, judges, senators, entrepreneurs and other professionals.

With two decades worth of corporate experience in three of Canada’s largest banks, Alex Ihama is an astute businessman, bestselling author of over 100 transformational online programs and bestselling books like Welcome to Greatness and The Mystique of Leadership.

He is also the President/CEO of the School of Greatness, based in Toronto, Canada, which is a unique institution of inspiration that has ignited the spirit of leadership in over a million people in 45 nations.

He is also the Managing Director of a Corporate University, which offers a variety of strategic courses to enhance the culture of organizations all over the world by empowering their executives and employees for peak performance at work and in life.

For more information, visit or email [email protected].

Course Curriculum

  Customer Service Certification Program
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  Introduction to Customer Service Experience
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  Benefits of Customer Service Excellence
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  Characteristics of Exceptional Customer Service Representatives
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  Beyond Customer Service Experience
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Frequently Asked Questions

When does the course start and finish?
While there are some scheduled sessions for different courses, you can start the online component of it any time - at your pace, place and prerogative! It is a completely self-paced online course - you decide when you start and have 3 months to finish it.
How long do I have access to the course?
You have three-months to complete most of the courses, except otherwise stated or prearranged with an organization that may be sponsoring you. Although, the free course like A Course on Greatness is accessible FOREVER!
Will I get a certificate upon my successful completion of the course?
It depends on the program you sign up for. While there are no certificates for the free courses, everyone who completes the microlearning videos and quizzes for paid programs like iGNITE, which is our double certification program on Life Coaching & Public Speaking, iTHRIVE, which is our Sales and Marketing certificate program, will receive a certificate from either our Corporate University or School of Greatness in Toronto, Ontario, Canada.
What is the pass mark of the quizzes and can I take them again if I fall short of the pass mark?
The pass mark for the program with quizzes is 80%, and you have two trials if you fall short the first time.
Can I get a refund if not satisfied with the program?
While the surveys of our students often indicate they are delighted, you have the option of a refund after the first module only. We are so confident in the impact of this program that you are entitled to a refund if unsatisfied with the first two modules.
What are some of the unique benefits of this program?
1. The depth of our contents is beyond mere thought-provoking to being revolutionary, thereby instigating the renewal of people’s minds and inspiration to their souls. 2. We base our contents on psychological, philosophical, spiritual and physiological research, thereby, intellectually stimulating, spiritually therapeutic & economically empowering. 3. The outcome of our programs is remarkable and measurable, thereby enabling targets in sales revenue, leadership assessment and customer satisfaction to be exceeded. 4. We use technology to offer a three-months follow-up coaching and mentoring program, thereby reinforcing and inspiring participants to sustain their transformation. 5. Our programs are facilitated live and in online micro-learning sessions with quizzes and assignments, thereby granting participants opportunities to become certified in the program. 6. The skills learned in our programs are transferrable between roles and responsibilities as well in work and life, thereby maximizing the benefits and outcomes for life. 7. The intensity of our programs and the propensity of our delivery challenges participants holistically, thereby empowering them physically, mentally, emotionally and spiritually.

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